Jaguar
DIRECTOR
Duncan McWilliam
AGENCY
The Brooklyn Brother
Production
MPC Creative
About the project
Launch campaign for Jaguar’s prestigious new F-Type.
Created entirely in CG by MPC (Suicide Squad, Fantastic Beasts, The Martian) the light trails were taken from Duncan’s motorbike as long exposures around London and then reflected in the stunning curves of the Jaguar as a 3D model.
Intricate beats, paired with glass-like musical effects. For the main motif Walter wrote a melody for cello which was performed by Richard Harwood, principal cellist of the Royal Philharmonic Orchestra.
